In the wake of the global financial crisis that began in
the summer of 2008, many commentators, critics, and visionaries have looked
anew at contemporary and historical alternatives to dominant financial
paradigms. Alternatives, it is thought, might point a way out of the current
predicament, provide options for those who wish on an individual or collective
basis to stand outside of mainstream finance, or inspire new blueprints for the
possible.
For an anthropologist, the quest to
discover, adapt, or adopt such alternatives is familiar enough to give pause.
Although it is a familiar call, it is one anthropologists are still happy to
answer (Guyer 2009a). Non-Western practices that seem to align with Western,
post-Enlightenment disciplines and professions, from medicine to law to
business, have long been sought out and resourced to save those professions in
times of crisis. A useful historical analog is the mid-1970s and 1980s growth
industry in Alternative Dispute Resolution (ADR) in the field of law. Coming on
the heels of the social movements of the 1960s and the resurgence of legal
realism in the Anglophone world, lawyers, jurisprudence scholars, and
advocates committed to social justice reassessed the failure of law to secure
rights and promote fairness. The poor and disenfranchised, when before the law,
often came out further behind in any potential settlement than they had been at
the start of the proceedings. The law was seen to serve the interests of the
powerful, in contradiction to its liberal foundations of equality. Alternative
practices stepped into the breach. Advocates turned to the law-like practices
of non-Western peoples—especially a few celebrated cases, like the moot of the
Kpelle (Gibbs 1963). State governments did so, as well, in an effort to create
more inclusive legal systems or to recognize the autonomy of indigenous legal
traditions, usually with unintended consequences (Collier 1995; Richland 2008). As
anthropologists were quick to point out, however, these forums were not
neutral; powerful interests infused and often controlled them. Their
application to disputes in the industrialized West tended to promote
“harmony”—disputants leaving the process feeling good at the expense of
finding justice (Merry and Milner 1995; Nader 1991; Sarat 1988).
The ADR analogy is a good one and not just
because of the enlisting of anthropology or “others” to find and fill the
“savage slot” (Trouillot 2003) in the service of contemporary professional
practice. It also shows that, regardless of the problems inherent in the search
for alternative practices to serve, fix, or simply provide another option for
the mainstream, alternatives can make business sense. ADR was and continues to
be a major industry. Similarly, especially over the past ten years, alternative
finance has become big business. From the harnessing of “traditional” rotating
savings and credit associations (ROSCAs) for microfinance enterprises and the
subsequent securitization of microfinance for Wall Street, to the rise of
global Islamic banking and finance and the creation of online and virtual world
currencies modeled on local currency schemes or barter networks, alternatives
existing alongside and within mainstream finance have become significant
industries in themselves. While, in many of these cases, the direct inspiration
is not anthropological data, as it was in the early days of ADR, there is still
the persistence of a certain ethnocartographic sensibility guiding these
alternatives (see Boellstorff 2007). Things “over there” are different: “we”
can put pins on the map locating those different practices, and appropriate
them for our own alternatives. Or, “we” are the inheritors of a “different” way
of doing things, and we can scale this difference up into a global market. The exercise
becomes one of cataloguing. As Kath Weston argued about this kind of move, “the
absence of theory becomes the submersion of theory” (Weston 1993: 344).
The history of the recursive relationship
between scholarship and activism around alternative finance, and the
development and deployment of such alternatives in the world, remains to be
written (see Elyachar 2005). The relationship between the subfield of
socioeconomics and “social economy” experiments is perhaps the most direct example
of such recursion. Critical development scholarship, too, redounds into
experimental community-oriented development projects that deploy tools like
“social audits” or the assessment of “social assets” (Gibson-Graham 2005). E.
F. Schumacher’s “small is beautiful” alternative economic ethos lives on not
only in the eponymously named Schumacher Society but in local and complementary
currency systems around the world. One might respond that these are small,
marginal, or insignificant phenomena, mere froth on the gigantic bubbling
cauldron of contemporary economy and finance. If, in fact, there is such a
gigantic pot of capitalist economy and finance: after all, it all depends on
how you measure it (in terms of amount of money, or in terms of numbers of
people actually caught up in it?). Yet these experiments with alternatives are
feeding into multimillion-dollar enterprises. For example, QQ Coins, the online
alternative currency in the Chinese firm Tencent’s online virtual universe,
has raised alarms at China’s reserve bank over its effect on the national
currency and the money supply (Wang and Mainwaring 2008). The scaling-up of
ROSCAs into microfinance enterprises has raised profits on Wall Street and
soul-searching among development analysts, who find it unseemly to profit off
of the poor in such a direct (and lucrative) manner (Elyachar 2002).
What is it that distinguishes alternatives?
Often alternatives are “the same” as the dominant, just different in scale,
meaning, or institutional location or authority of the actors involved. Yet
these differences themselves are constitutive of the alternative as alternative, and of the
normative as normal. Postcolonial criticism usefully contributes analytical
tools to help unbundle the alternative from the dominant, as well as to question
that unbundling, that disentanglement. As Dipesh Chakrabarty and Ritu Birla
have both argued for the understanding of “Indian capitalisms,” the excavation
of the “local” or indigenous economic practice tends to reinforce a
functionalist divide between the economy and culture, as well as to defer the
becomings of variously situated human practices—whether termed economic,
cultural, or something else—into one telos of the rise and spread of
“capitalism” (Birla 2009; Chakrabarty 2007). Chakrabarty writes that
“[d]ifference . . . is not something external to capital. Nor is it something
subsumed into capital. It lives in intimate and plural relationships to
capital” (2007: 66). The same might be said for alternatives and finance. I
have argued elsewhere (Maurer 2005) for a definition of alternatives that
returns to the word’s Latin root (alternare), implying oscillation, a movement back and
forth between an “is” and an “as if” rather than a specification of an
ontology. This definition also has the virtue of being close to people’s
practice, reflexive or otherwise. One of the most interesting things about
alternative finance is participants’ own oscillation between demarcating it so
and simply living it. The very specification of a practice as “alternative” is
a phenomenon worthy of further research.
In addition, the problem of the alternative
calls into question the nature of the dominant itself. The English translation
of Marx’s term Produktionsweise contains a helpful if unintended statistical referent.
The mode of production is simply that: a central tendency, the most frequently
observed value in a distribution. This mode coexists as part of the same
distribution with the tails on either side. Business and marketing specialists
in the era of flexible accumulation and niche marketing have now recognized the
value to be mined from these “long tails” (Anderson 2006). But there is a
broader lesson here, too, for critics of contemporary capitalisms. As J. K.
Gibson-Graham has long argued (Gibson-Graham 2006), there is much more to
“economy” than the tip of the iceberg that we see at the mode: wage labor and
surplus accumulation. There is also slavery, gifting, barter, nonmonetized
labor, and so on. So, too, for finance. The point is not naively to celebrate
this plurality or diversity in economy or finance. It is instead to ask how participants
make alternatives and how those alternatives, once specified and rendered
objects of reflexive knowledge, oscillate in and out of phase with the central
tendency, and what aspects of them continue to produce dissonant vibrations
even when in phase with that mode. People do not “do” one mode of finance or
another mode of finance; they productively engage in and perform a plurality,
thus blurring the line between alternative and dominant, formal and informal,
embedded and disembedded, or any of the other familiar dichotomies that have
animated so much critical scholarship on economy and finance.
The remainder of this chapter takes up several sets of
financial practices commonly defined as alternative either by commentators or
practitioners themselves. In each case, I also explore the real or potential
harnessing of these alternatives into dominant financial arrangements,
demonstrating the cycling in as well as the cycling out of these practices into
harmonization with the dominant. That harmonization raises questions about the
distinction between the alternative and the dominant, revealing both to be
simultaneously socially embedded and disembedded, and raising questions about
the implications of the continual “discovery” of and hope for a more “social”
finance.
Poor
people’s finance 窮人的融資
At its most basic, the question of alternatives to
Western finance is a question of the formation and use of “capital” in ways
other than through the “formal” institutions of what we have come to call the
capitalist economy. Those institutions include banks, exchanges, corporations,
and lending and investment companies. They also include organized thrift clubs,
insurance schemes, cooperatives, and benevolent societies, themselves
frequently heralded as “alternative” because putatively animated by “social”
instead of strictly “economic” concerns (for a more nuanced perspective, see
Fuller, Jonas, and Lee 2010).
Anthropologists had long noted the existence
of “informal” mechanisms around the world to create capital. Clifford Geertz
identified rotating credit associations around the world as a “middle rung” on
the way from agrarian, peasant society to trade-based society (Geertz 1962).
Shirley Ardener, in a classic article, challenged this explicit teleology and
broadened the definition of rotating credit associations in order to distill
several key variables to help understand “the manifold forms an essentially
identical institution can take in different societies” (Ardener 1964: 222).
Ardener’s definition has stood the test of time: “An association formed upon a
core of participants who agree to make regular contributions to a fund which is
given, in whole or in part, to each contributor in rotation” (1964: 201).
Sometimes, such associations are formed only for a set time period, to assist a
group of people save toward a goal. Other times, they exist for specific
expenses, such as those associated with funerals. In still other cases, they may
endure and become semi-institutionalized, the manager of the fund acting more
and more like a community banker as time goes on.
There is great institutional and pragmatic
variation in ROSCAs, yet most can be described in term of a few simple
variables. These include whether all members receive equal funds or not;
whether all members pay identical contributions or not; and whether
contributions remain at the same level throughout or whether they change
(Ardener 1964: 214). Other variables include whether sums are paid out by
bidding, or by drawing lots, or by settling upon an order in advance. There may
also be a contribution of money called out explicitly as “interest,” on top of
the imputed interest effectively charged to those who get a payout early in the
rotation but must continue to pay in. These variables in combination capture
most of the ROSCAs Ardener identified in her wide survey of the literature, and
they held up in subsequent reviews (e.g., Besson 1995).
Ardener’s essay conveyed the remarkable
geographic and historical distribution of such associations, from China and
India to Europe, and every region of Africa and the
Americas. Ardener also pointed out the more or less
formalized aspects of such associations. Colonial governments frequently
required state registration. The colonial government of Trinidad enacted
legislation in the 1940s formally recognizing susu associations (Herskovits and Herskovits
1947). The postindependence government of Indonesia sought to harness arisan to foster a spirit of
communalism (Bowen 1986). ROSCA-like organizations, in other words, are not
simply informal savings clubs or burial societies, but often articulated to
state and ideological projects. In the era of microfinance as a development
strategy, this has become even more the case. The publication of Stuart
Rutherford’s (2001) The Poor and Their Money brought awareness of these savings schemes
to development policy and planning, and led microfinance professionals to think
about latching onto people’s existing systems for providing savings and
insurance.
Yet the identification and harnessing of
ROSCAs for political or development projects has not proceeded seamlessly or
without remainder. For one thing, the names given to such associations around
the world—and the travels of those names, for example, from esusu among the Yoruba of Nigeria
to susu in the contemporary
Caribbean—index another culture of value in play. For another, the actual
mechanics of some associations are far from straightforward.
Take the Caribbean susu. In the 1990s Jean Besson
wrote that “their ethos [was] . . . guiding post-colonial agrarian indigenous
development” (Besson 1995: 277) as small landholders fought the encroachment of
tourism and corporate monocrop plantations by declaring lands held in common to
be “susu land.” The powerful invocation
of cooperative savings associations, the implication that such associations
were held together not just by mutual consent but by capital, and the
self-conscious use of an African- derived term carried significant political
weight. Rather than seeing susu as a cultural survival or holdover from a Yoruba past,
Besson followed a long line of Caribbeanist scholarship that viewed the
mobilization of symbols of an African past as part of creole
institution-building and a complex, always-already compromised form of
resistance (Price and Mintz 1992).
Over the past 20 or 30 years, however, with
microfinance’s continual rediscovery of such associations, the term ROSCA has
taken precedence over all of the “local” terms, each institution being
identified as a type of the larger category, and then measured against an
imagined yardstick marked off in degrees of economic rationality. I have been
at conferences during which economists and development practitioners have
dismissed research into the complexities and politics of savings and credit
associations by stating something like, “This is exactly like a chit fund” (an
Indian term for such an association), thereby evacuating the political import
of the case at hand.
Yet the complexity, like the naming of such
associations, is something difficult to incorporate fully into any overarching
microfinance or formal economic planning exercise. This complexity is often
overlooked because the cases do not easily fit into academic or development
practitioner understandings of ROSCAs, and because participants in ROSCAs do
things like transfer or sell their rights to the funds they participate in to
others who are outside of the initial savings circle. Thus Ardener included a
footnote describing the following case:
One member of
an Ibo [Nigeria] association bought a bicycle, at a price somewhat higher than
the current market value, by transferring his right to a fund to the seller.
He thereupon sold the bicycle
at the current price, and obtained cash. His loss on the transaction, as he had
calculated in advance, was considerably less than the interest which he would
have been changed had he borrowed the money at current rates. (Ardener 1964:
227, n.11)
Ardener challenged Geertz’s prediction that ROSCAs
would eventually be replaced by banks and “other economically more rational
types of credit institution” (Geertz 1962: 263), noting that people the world
over participate in ROSCAs and formal institutions at the same time, often
shuttling funds between them, even borrowing from banks to pay their contribution
to a ROSCA. It is not, however, that ROSCAs definitively confer other kinds of
value—communal, social, prestige-driven, or what have you—because they also
clearly function as one among several tools for people to make perfectly
economically rational decisions about the allocation of their resources, as the
case of the bicycle seller makes evident. Rather, it is that the wide array of
organizations dubbed ROSCAs move back and forth in people’s hands, as it were,
like a shuttle weaving a complex tapestry wended with signs of value that are
here “economic,” there “prestige-oriented” or “solidary” or something else. The
system is in constant motion, despite—or perhaps because of—efforts to fix it.
I draw attention to the classic essays on
ROSCAs for three main reasons. First, ROSCAs demonstrate the difficulty of
specifying alternative finance as such. Whether the alternative is held to be
an ethnographic artifact, or an outside to dominant modes of finance, or an
“informal” as opposed to “formal” arrangement for the procurement of capital,
the alternation between mutualistic, prestige, and economically rational motivations
underlying ROSCAs as well as the institutional congealing of diverse yet
similar practices under the very name ROSCA highlights the need for another
understanding of what alternative really means. ROSCAs both are, and are not,
“embedded” forms of finance. ROSCAs both are, and are not, solidary and
mutualistic. And they are, and are not, economically rational. Thus, they are
rather like the normative forms of finance, after all, which scholars have
repeatedly shown to be more social, less rational, more solidary, and less
individualistic that many generally presume.
Second, I want to gesture toward the way
that development planners and economists seek to sweep up the “long tail” of
extant credit and savings associations worldwide into microfinance and thereby
bring these associations into the mode—and into the capital markets. Reports of
the happy marriage of credit default obligations and microfinance may have been
premature (Bystrom 2008). Nevertheless, the financialization of microfinance
and the use of structured finance vehicles to bring microfinance to what practitioners
call “sustainable scale” (see von Pischke 2010; Aitken 2010) carries an
important lesson. Of the heretofore exotic curiosities of financial
ethnocartography—the long lists of foreign names of savings and credit
associations, the colorful examples of their calcu- lative logics and
complexities, the discussion of their limitation to or exclusion of kin, the
descriptions of the feasts or celebrations accompanying the paying in or
cashing out—economists and others are now seeing new sources for the formation
of capital in the world’s financial centers as well as in the villages (see
Elyachar 2010).
Finally, I would like tentatively to suggest that
attention to the literature on ROSCAs, limited by its lingering functionalisms
and evolutionary teleologies, might afford insight into the study of social
relationships, prestige, and cultures of value in the financial markets
themselves. Reading Geertz and Ardener on ROSCAs reminds me of nothing so much
as reading recent social studies of finance on the markets’ cultures, customs,
and embodied calculative practices. We discover in ROSCAs a socially embedded
finance, only to discover the same in, say, the derivative markets. The
convergence between the analytical effort to provide a “social” account of
finance and the identification of extant socially embedded forms of finance
should direct our attention to the question of why so many critics, populists,
and visionaries have heralded “the social” as alternative in the first place.
This is, of course, inextricably linked to the long history of popular disaffection
with finance in moments when it fails, its fictions are revealed, and
scapegoats for its excesses, its rootlessness, are literally and figuratively
pilloried.
Faith
and finance 信仰與金融
As if faithfully following Durkheim, we can move in our
quest for alternative forms of finance seamlessly from the social to the
divine. A second set of alternative financial practices are those infused with
or motivated by religious dogma and sentiment. A signal example is the
burgeoning global industry of Islamic banking and finance, but other examples
include the prosperity religions associated with some strands of Buddhism
(Jackson 1999) and Pentecostal Christianity (Coleman 2000). Other, more staid
examples include religiously motivated investment funds and screening
mechanisms meant to safeguard or promote the expression of faith for believers
participating in mainstream financial markets (e.g., Kurtz and diBartolomeo
2005; Mueller 1994).
As efforts to promote morality in the
marketplace, such phenomena have moved beyond mere experimentation to become
important markets in their own right. But this has not happened without
considerable controversy. Islamic finance is instructive. As a self-conscious,
politically articulated movement in opposition to mainstream, colonial-era
banking and finance, Islamic finance has its modern-day roots in anticolonial
assertion in the subcontinent prior to independence (see Maurer
2005)
. It proceeds from twentieth-century interpretations of
the Qur’anic prohibition of riba and gharar, the definitions and translations of which remain—at
least in professional Islamic finance contexts—unsettled. Although most simply
rendered “interest” and “uncertainty,” the terms’ original referents are
complicated by numerous stories from the life of the Prophet as well as a rich
and often contradictory exe- getical tradition. As I have argued elsewhere, in
many ways, Islamic finance is the debate over these definitions and
translations (Maurer 2005). Choosing one line or reasoning over another does not
close off the market possibilities to be exploited from either, but, rather,
proliferates the options for those interested in buying into the markets
thereby formatted.
Most Islamic financial models pool
investors’ funds into investments in profit-making assets, a proportion of the
profits serving as the return on the investment. Four of the most common
vehicles are leases (ijara), murabaha (sale with markup), musharaka (partnership based on the
mingling of capital contributions and proportionate profit and loss sharing),
and mudarabah (profit- and loss-sharing
partnership based on funds provision by one source and effort by another
source). For many Islamic finance theorists, if not practitioners, musharaka is a sort of gold standard
for religious purity. It represents an equitable and therefore just profit-
and loss-sharing arrangement between the providers and managers of capital such
that risks are evenly distributed among all participants; no increase in value
occurs without all players being vulnerable to the same risks. Islamic finance
professionals contrast this risk-sharing with the leveraging of deposits and
the payment of a rate of return in the form of interest. For Islamic finance,
money is not created from debt but rather from “real” productive activity. This
aspect of Islamic finance became of interest to many outside commentators
during the financial crisis, since, in theory, Islamic financial institutions
were not highly leveraged, and so could withstand the crisis of liquidity. As a
reporter wrote during the financial crisis, “Maybe it’s time to get the muftis
on the phone” (Schneider 2009).
In practice, however, some combination of murabaha and ijara contracts often dominates
in both small-scale and large-scale structured finance vehicles that receive
the “shari’a compliant” imprint. And murabaha, a “cost-plus” contract, often looks and
feels very like a standard loan. By late November 2009, it became apparent that
shari’a- compliant lending played a significant role in Dubai’s sovereign debt
crisis. The state- owned Dubai World conglomerate announced a moratorium on
debt repayments and on its Nakheel sukuk, or Islamic bond issuance. By April 2010, it
seemed that Nakheel bondholders would start to be paid on schedule (The Economist 2010). Nevertheless, this
incident demonstrated that many Islamic bonds were not, in fact, asset-backed,
but rather asset-“based.” That is, they had been valued according to a flow of
income from assets into a special purpose vehicle, rather than through a security
interest in the asset itself. At one remove from the “real,” then (Maurer 2010;
see also El-Gamal 2006): not backed by an asset, but derived from the value of
an asset (see Lepinay and Callon 2009).
Indeed, notions of the real figure rather
significantly in self-described religious alternatives to contemporary
finance. In doing so, the real occupies the place of the social in celebrations
of ROSCAs or in sociologies of financial markets. These notions are meant to
serve as a counter to finance’s famous “fictions,” fictions that historically
connected it in a chain of associations to anti-Semitism and misogyny, finance
being associated with “rootless” peoples, and both the guileful (Jews) and
guileless (women). The ability to create money “out of nothing” indicated the
handiwork of the dastardly, the deceitful, or the just plain duped (see Goede
2005; Ingrassia 1998). In a fabulous reversal, it is the hand of God that is
supposed to stabilize a real value as a bulwark against these fictions. Often
materialized as gold—a putatively divine substance, supposedly the vehicle for
the very word of God in some monotheistic mythologies (Shell 1995)—this “true”
value trumps the machinations of mere paper. Despite their differences,
physiocrats and
populists alike have attempted thus literally to ground
finance in “real,” productive land and labor, and there is a much longer and
more nuanced history to the relationship among gold and God, land and labor,
that bears directly on contemporary preoccupations with finance and its
alternatives (see, e.g., Hont 2005).
The anthropological record famously records
non-Western peoples’ and peasants’ lit- eralization of these mythologies—or,
better, theories—of finance as they ascribe the act of money creation through
interest to the devil (Nash 1993; Taussig 1980). There is also fascinating
ethnographic material on indebtedness and financial relationships with the
dead, effecting a kind of resacralization of money and finance in the face of
their otherwise profane and wicked ways (see Maurer 2006 for a review).
The import of this de- and resacralization of finance
through various religiously inflected techniques, however, is not just the
cycling-through of finance from social to divine, profane to sacred, fictitious
to real, and so forth. The vibrations generated by this cycle also resonate and
resolve into reformatted and expanded markets for new financial instruments.
These range from the very large scale—sovereign wealth funds structured through
ijara or murabaha contracts—to the very
small-scale and downright peculiar— the “Money Is Love” movement of Barbara
Wilder and other new age metaphysicians, whose popularity among educated
laypeople in places like southern California is (to me) simply astounding
(Wilder 1999). Briefly, according to Wilder, since money is energy, and since,
according to “quantum physics,” thought directs energy (1999: 14), all we need
to do is reinfuse money with positive thoughts to reignite a new relationship
with it and to recreate a better world. We can do this through a number of
rituals she outlines for us: by gathering up 20 one-dollar bills and rolling
around on them (she calls this “wallowing in money” (1999: 57)), by examining
dollar bills mindfully, by writing “Money is Love” on credit card receipts, and
by cleansing money:
Close your
eyes. Collect your thoughts, go into your upper room and turn on your White
Star. Direct the white light energy down through your body, down your arms and
into your hands. Open the palms of your hands and direct the white light into
the dollar bill. As you do this, imagine the white light energy purifying the
dollar bill. As this continues, begin to repeat, either silently or out loud,
“Money is Love.”
Do this for a
few minutes. The longer the better, but don’t overdo it. (1999: 56).
On the one hand, this is patently ridiculous. On the
other hand, it is not so different from the other manifestations and practices
of infusing morality into money and finance. Indeed, there are many “folk”
examples of such practices, from wedding dollar dances (where the bride and
groom are festooned with paper currency during their first dance at their
wedding celebration), to the practice of placing banknotes in the bridal bed
(to ensure conception and wealth!). At the root is the age-old conundrum of
reconciling the apparently abstract and deracinated, depersonalized character
of money and finance with the always-present moral charge of their promissory
character, the obligations (to society, to God, to one’s sense of self)
inherent in any system that would leverage people’s assets so as to generate
new value(s). “Money is the blood of the planet. Heal the money, and we can
heal the world” (Wilder 1999: 82).
422 BILL MAURER
Philanthropy
or the state? Modern feudalism 慈善事業或國家?現代封建主義
Crazy as figures like Wilder seem to be, the sentiment
and elements of the pragmatics of finance that they set in motion have a good
deal in common with other contemporary movements to create alternatives. Many
of these explicitly borrow from the anthropological canon, specifically the
concept of the gift made famous by Marcel Mauss (2000), as well as from
critique of the disembeddedness of modern money and finance advanced by figures
ranging from Marx to Simmel to Polanyi. Here, the alternatives come not from
some imagined “other” epistemology—as with Islamic finance—or from another
cultural world—as with the harnessing of ROSCAs by microfinance—but rather from
an imagined return to the “social” or solidary commitments of finance. Money as
the blood of the planet, indeed.
Social entrepreneurship and
“philanthrocapitalism” (see Bornstein and Davis 2010) are two such endeavors.
The first seeks to advance “social” agendas through business practices that
both do good and do well. The second seeks directly to move the market toward a
philanthropic organization’s own goals through direct investment of philanthropic
capital into business enterprises. The idea is that solving the world’s
problems today requires more than just charity, volunteerism, or (heaven
forefend) political agitation. The only way to take on the pressing challenges
of poverty, inequality, environmental degradation, and whatnot is through
business. The model is explicitly pragmatist in orientation—learning by doing
generates an iterative process that works from the ground up (Bornstein and
Davis 2010) infusing business models with social justice while creating a
“sustainable”—read profitable—framework for the work to continue. It is also
depoliticized. The market mechanism itself is, here, simply a fact of nature;
morally neutral, it is capable of being infused with alternative morals and
thus alternative outcomes. Take 20 one-dollar bills and . . . !
Social entrepreneurs can start up their
enterprises with conventional financing and venture capital. But they also have
another source of funding at their disposal. New philanthropic foundations
have also bought into the social entrepreneurship mantra. Rather than operating
as traditional not-for-profit enterprises, they instead seek to use their
considerable wealth to spur innovation in the private sector in a way that
aligns with their own strategic priorities, from education for girls in the
developing world to malaria eradication. Philanthrocapitalism works both
according to traditional grantmaking, and also through novel mechanisms like
awards or prizes.
In what ways can philanthrocapitalism and
social entrepreneurship be said to constitute alternatives to conventional
finance? In some cases the sources and the techniques of capital formation are
different. Outright gifts with minimal reporting requirements, transferred as
charitable contributions to spur business development, will no doubt pose
quandaries for state revenue collectors. Offering a cash incentive to companies
to create new services for the poor or displaced, to do so at scale, and to do
so in a “sustainable”manner, injects a new logic into capital (not to
mention into traditional charitable giving). Venture philanthropy to date has
taken on several distinct forms. In one, almost identical to an Islamic mudarabah contract, the philanthropist
puts up the capital for an enterprise tasked with a social goal and the
enterprise comes up with a profit-making business plan to achieve that goal.
The initial infusion of cash is meant to function exactly like venture capital,
the spark that ignites the business. The difference with conventional venture
capital is that the investor, here the philanthropic foundation, does not have
an ownership stake in the business. Is this, then, a pure gift? It is telling
that the original subtitle of Bornstein and Davis’s book, Philanthrocapitalism: How the
Rich Can Save the World, was changed for the most recent edition to How Giving Can Save the World.
There are commonalities between venture
philanthropy and the other alternatives discussed in this chapter. They each
involve, explicitly or implicitly, the effort to “do” finance through social
mediation, and thus to do “good” through finance. There is an imagination and
an enactment of social solidarity, if in name only, in creating finance. As in
ROSCAs and some of the religiously inspired financial forms, there is often the
presence of a charismatic leader or manager. In addition, prestige and a
contest for regard—a tournament for social value, one might say (Appadurai
1986)—seems to obtain in most of these cases. In possessing these features, of
course, these alternatives are not so different from the mainstream financial
worlds as they have been described in the social studies of finance literature.
There, too, we find that finance is intimately social, and that even the most
elegant and complex of financial models— because of their elegance or complexity—garner
their creators far more than mere pecuniary gain. Markets are, after all, moral
projects (Fourcade and Healy 2007). Prominent philanthropists’ exhortations to
their megarich compatriots to give more, seek to exonerate whatever past
actions may have led to their hyperwealth and thus to cleanse it, while at the
same time unabashedly strive to push the market in a new direction.
Often that direction is directly at odds
with the state. I raise this, because I think the contemporary moment of
seeking alternatives to finance and rolling them out in the world often
contains another agenda besides that of remaking finance in a social register.
That agenda is the challenge of the state monopoly over the means of exchange,
the obligations inherent in money and contract, and regulation. For Islamic
finance, finding another source of authority for the grounding of financial
contracts sometimes proceeds together with the quest for another source of
authority for the making of currency. Since the value of state currencies is
linked to debt and banking reserve requirements, some Islamic finance
proponents argue, it is illegitimately based on interest. Hence calls for a new
Islamic gold standard. Proponents of other alternatives, from local currencies
to cooperative savings and loans, often directly state their intention to
create a financial system separate from the national currency and, indeed,
separate from the national economy.
Proponents of philanthropic capitalism aim to step in
where they imagine the state to have failed. For some, the state has failed in
the domain of money and finance. In this assessment, philanthropic capitalists
echo those who have been calling for the privatization of currency. This would
mean, among other things, removing the state from the domain of monetary
policy. These actors range from fringe economists to professional consultants
to even, in action if not explicitly in agenda, major private retail payment
service corporations like VISA Inc. and PayPal. If the failure of banks to
reach rural communities and the unbanked poor represents a failure of the
state to provide for the welfare of its people, the solution might be to
disintermediate the banks, create an alternative currency and money supply,
and recreate the economy. During the summer of 2010, VISA ran advertisements in
the United States promoting itself as “VISA digital currency,” despite the fact
that it is not a form of currency or even a form of credit but a payments
network that facilitates other businesses’ and institutions’ extension of
payment services and credit. Still, imagine a payments network that could directly
receive repayment from individuals without the mediation of a bank or another
financial institution. Imagine a decoupled debit card—decoupled from a
financial institution, it permits payment directly through the private
Automated Clearing House (ACH) network without the intermediation of the
banking sector. Regulators are worried about such a possibility. After briefly
invoking ROSCAs and the social trust they supposedly rest upon, David Birch, a
digital money visionary and consultant, provides the following scenario:
Suppose, for example, I lend
. . . not Sterling or Euros but bandwith or entertainment? Could I match . . .
supply and demand closely enough to make the business model work, like a barter
system for futures and options? . . . I wonder whether we are at a
technology-induced cusp, where the pervasiveness and maturity of mobile phones
means that transacting in a subset of truly exotic currencies becomes viable?
(Birch 2010: 100-1)
Similarly, at a forum at the Board of Governors of the
US Federal Reserve, a consultant for the payments industry warned, “If you see
a [mobile] carrier buy a payment network, then game on!” implying that the
marriage of telecommunications with payment networks has the potential to
sidestep the banking infrastructure altogether. Although it is far-fetched,
nevertheless, it comes up at places like the Fed (and I have twice been handed
a copy of Dave Birch’s book at forums like this one).
Already, people around the world but
especially in sub-Saharan Africa use mobile phone airtime as a kind of parallel
currency, sending small amounts of airtime minutes to one another to transfer
value or pay debts. The status of such value while it rests in a mobile account
is another matter of regulatory concern: if it is “savings,” should it receive
a rate or return or be insured? Is it float, and, if so, what should the mobile
network operator do with it while it sits there? Or, more to the point, what
is the mobile network operator doing with it right now? Telecommunications
companies and mobile device manufacturers have already successfully debuted a
number of mobile phone- based money transfer services (Chipchase 2009; Donner
2008; Duncombe and Boateng
2009)
. At first, this took place outside of the view of
central banks, which have only in the past two or three years stepped in to
regulate this activity. Seeing its potential for disintermediation, several
states’ central banks have attempted to slow down “mobile banking” or “mobile
money” services. Meanwhile, philanthropic organizations are actively trying to
accelerate the development of such systems, in at least one case through
offering a prize to the first mobile network operator to launch a successful
mobile money service in Haiti (Alexandre and Goss 2010). A skeptical regulator remarked
to me, a “hurricane takes everything away—why don’t we take their money away,
too and give them a cellphone?!” To the extent that such activity further spurs
disintermediation—or regulators’ fears of it—it may herald a radical revision
of how dominant financial actors think about their role in an increasingly
mobile phone- saturated geography.
States, of course, have outsourced many of
their core functions, including the regulatory function. Banking, finance and
telecommunications have all become increasingly self-regulated, the aftermath
of the financial crisis notwithstanding. Along with this has come the
reconfiguration of many of the state’s historically proven methods of financing
things like infrastructure development. Social studies of finance have tended
to focus on the flashier realms of the financial markets and less on things
like government bonds, fiscal policy, and state-financed enterprises. Yet as
states increasingly rely on public- private partnerships, public goods get
reconceptualized as for-profit enterprises, and flows of fees paid to states
get securitized and collateralized (for example, state university tuition
(Meister 2009)), such phenomena will deserve their own sociology (see Elyachar
2010; Likosky 2005).
Philanthropic capital is different from the modes of
privatization that have become familiar since the 1980s. State modes of finance
and fiscality organized economic life at least partially outside the calculus
of the market—with fees determined through means other than the price
mechanism, for example. Privatization of state functions puts profit
maximization ahead of social welfare provision. This is straightforward. But
the displacement of some of the state’s roles by philanthropic actors may be
different because of the nature, at least in some cases, of the gift. When
venture philanthropy does not demand a stake in the resulting enterprises, has
it reinvented a modern-day feudalism, the overlords’ noblesse oblige (and
magnificent wealth), obviating any desire they might have to profit from those
enterprises?
In
plain sight 眾目睽睽之下
Thus far, I have neglected an important domain of
alternatives to finance: illicit and illegal finance. Bribery, extortion,
criminal finance, and Ponzi schemes; the sequestering of illicit funds; the laundering
of tainted money, and the layering of tiny transactions to conceal their
origins or ultimate destination; transfer pricing and over-invoicing; offshore
accounts: these phenomena often partake of the same general ethos and
techniques. And these phenomena, added up, may generate much more money, and
directly and indirectly involve many more people on the planet, than
conventional accounts of “the economy” or “finance capital” may allow, as Jane
Guyer has recently been arguing. Some of these phenomena are dealt with in
Chapter 19 of the present volume. Here, however, I simply want to highlight the
routine aspects of the illicit.
One imagines large criminal syndicates or
strong-armed thugs; dangerous, ungoverned borderlands or mountain-top hideaways;
Caribbean tax havens and shady businessmen. But so much of the illicit is
everyday and banal. Shopkeepers maintain two cash drawers, perhaps to keep
money received from regular customers separate from money received from those
who buy in bulk. Churches lend out money from the collection basket. Taxpayers
fail to report large gifts or income earned through barter, claim deductions to
which they are not entitled, or mark receipts for business expenses that were
personal. Small business owners refuse to accept certain forms of legal tender
(in the US, pennies or nickels, or $100 bills; until recent reforms made the
practice legal in the US, they could also refuse credit cards when used for
small value purchases). A father pays a babysitter and neither reports the
income paid or earned. A worker borrows from the till or the tip-jar, fully
intending to pay it back tomorrow . . . or some day.
I conclude with these sorts of practices
because they are so commonplace and yet outside the dominant paradigms of
finance and, also, of the sociology of finance. Yet the small acts of routine
innovation with money and finance (Guyer 2004; Lave 1988), the everyday acts of
fiscal disobedience (Bjorklund Larsen 2010; Roitman 2005) open onto worlds of
calculation, value formation, and social prestige and rank just as the large
and putatively momentous machinations of derivatives trading and hedge funds.
They also carry within them the traces of people’s social practices, opening up
perhaps the need for another account of the sign in the sociology of finance
(see Chapter 9). It is precisely the signs left by social practice that are at
issue in alternatives to mainstream finance. These alternatives make visible
those signs—which were there all along in mainstream financial practices, as
well.
I see less a dialectic here than a
continuous copresencing or phase shift between what analysts have called,
following Polanyi, the embedded and the disembedded (cf., Gudeman 2009).
Writing on price and not finance, Jane Guyer asks, “now that prices are
popularly recognized and vigorously engaged with as fictional, fetishistic, and
composite, what can and should analysis focus on, and about what is analysis
revelatory?” (Guyer 2009b: 205; see also Roitman 2005) The same question could
be put to finance after the sociology of finance discovers its embeddedness and
after alternative finance reanimates that embeddedness. If the idea of “making
payments” is indeed far more widespread today than “paying prices,” as Guyer
suggests (for service contracts, consumer debt, penalties and fees, transfer
costs, etc. see Guyer 2009b: 219), do we need to reconceptualize the worlds of
finance as feudal? That is, if finance is always-already understood as
personalistic, reputational, social cum divine, is it always-already
alternative—alternative to the imaginations we have inherited of capitalist
finance’s abstract fictions but not, perhaps, so different from an ancien regime after all?
I
would like to thank Etienne Balibar, Julia Elyachar, Jane Guyer, Stefan
Helmreich, and Heather Paxson for their very helpful comments on an earlier
version of this chapter. All errors and muddles remain my sole responsibility.
Research has been supported by the National Science Foundation (SES 0516861 and
SES 0960423). The author is the Director of the Institute for Money, Technology
and Financial Inclusion, which has received support from the Bill and Melinda
Gates Foundation. Any opinions, findings, and conclusions or recommendations
expressed in this chapter are those of the author and do not necessarily
reflect the views of the National Science Foundation or any other organization.
詞條:alternative dispute resolution/ADR 替代糾紛解決程序 解釋:指使用訴訟以外的方法來解決糾紛,如仲裁、調解等。這種程序通常所花時間短、費用少,對商業和勞動爭議、離婚、醫療事故等糾紛越來越多使用這種程序來解決。 |
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